The key to client attraction isn’t shouting louder—it’s showing up with love and intention.
Renee Hribar shares the transformational power of the “Love List” strategy, a heartfelt and effective approach to connecting with your ideal clients. Through the story of Jane, a relationship coach who struggled after referrals dried up and marketing efforts fell flat, Renee reveals how meaningful, consistent engagement—not pushy tactics—can lead to aligned sales conversations and sustainable income through monthly recurring revenue.
Instead of cold outreach, try warm visibility. A single genuine connection can spark ripple effects that transform your business. Write one name down today—and start showing up with love.
Transcript
I truly do want to love up the people that I want to get to know. I want them to know that I see them, know that I'm not just coming outta nowhere, drop it into their dms with another offer that doesn't mean anything to them because. I don't see them. I do wanna see them and I want you to see them. And how do you know that they feel seen?
n this strategy to you is to [:Uh, she had a roster full of clients that had all been referred to her. In fact, clients used to tease her and call her hitch that the only way to get ahold of her is if you knew someone. She took pride. That she had never advertised and was always fully booked, even with a wait list. But things changed.
ng way, so that didn't work. [:She averaged more than one a week. Guess how many clients she got out of that? None. Zip. Zilch. Zero. Nada. That's when Jane found my book. Yay. She followed the QR code. Aw, thanks. Jane. Took my mini sales course and replied to one of my emails. She got on a call and we decided to work together. When I work with someone, we work through finding their people, getting them to an offer and closing offers designed for continued ongoing mutual success.
I first meet them, I have to [:It also creates my favorite three letter word, MRR, well, I guess not really a word. It's more of an acronym. Monthly recurring revenue. So back to Jane and her story, the first person that Jane and I looked at was someone that she had been following quietly for quite a while. Someone she knew she could help.
All right, listeners, you know I'm talking to you. You've seen those people, you know you can help them, but they're just not booking discovery calls with you. They're not. Buying your program. They're not, they're not calling you why? You know that they need you. You see it so clearly, but they haven't called you.
nce, we'll call Jane's ideal [:And it was, it was getting very nasty. So again, this is Jane's specialty. She knows how to help Rebecca navigate this. And she even watched a live stream where Rebecca went on and on and on crying and talking for like an hour. It was. It was really bad. So Jane wanted to reach out, but she didn't wanna come off salesy, right?
utual friends. Jane was just [:So here's what we did when we first started working together. Jane and I added Rebecca to Jane's Love List. Much better wording, right? Better than prospect list. So here's what taking the love list approach did for Jane. Jane engaged with Rebecca's posts. She also followed her on her different accounts and commented genuinely.
She took the time to listen, read and consume Rebecca's content and make appropriate comments, not just cool or hard emojis or love ya. I mean, those are the kind of. Easy peasy. Flash in the pan Comments, but comments that Rebecca started to notice and Jane's name was popping up and bringing a smile to Rebecca's face.
nd curiosity started to take [:So not only did Jane sign Rebecca as a client, but Rebecca was so thrilled with the results she got just from her first 30 days with Jane that Rebecca invited her to a podcast that she was a part of, and Jane was featured to 600 listeners with Rebecca's story. Guess how many more clients she got? Yeah, exactly.
and a piece of paper, write [:Connect with them. Comment on their content, like their posts. Follow them on more than one platform. Don't restrict yourself to just LinkedIn or Facebook or one place. Get on their email list if they have one. Hit reply with a compliment. And if they have a podcast or they've been on a podcast, listen to the episode.
If they have their own podcast, I always recommend going back to episode one or an earlier season. And find their origin story. I make that a practice, and it's always super enlightening. You get to hear parts of the person that you just don't see normally. You just don't hear about it all the time, especially if they've been in business for a while.
e not gonna just come in and [:Please don't do that. Over the course of the week, every single day, select one place to go check that person out, or as I would say, love them up. And of course, I'm gonna encourage you to get on my email list. I'll take you through a quick start sales reframe and get you ready to go out and love up your people.
So grab the link@askmecoach.com. That's A-S-K-M-E-C-O-A-C h.com, and join me now on my email list. And don't forget, hit reply and ask me anything anytime you like. I'll see you Friday with a story about how this strategy took one coach from invisible to unfor forgettable.
