Avoid this Big Mistake When Answering “What do you do?”
Lean into the LACK to find YOUR Unique Selling Proposition:
Here’s HOW:
Let me start with a little story:
When I first came into the online space I saw ALL of the things I DIDN’T have
BUT instead of letting that stop me
I turned what I was lacking and made it my USP: No list, No Website, No Problem!!
Here’s How:
1. One one sheet of paper on the left hand side write all the things you DON’T have (should be easy because our newsfeed gets in our HEAD)
2. FLIP THE SCRIPT on the LACK
3. On the RIGHT hand side write down what you DO have
4. On the bottom of the page write down what you are passionate about
5. Allow your passion to meet your profession. Step forward with your FULL TRUTH!!
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NOT SURE HOW TO APPLY IT?
Listen in for my specific examples!!!
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NEXT:
Talk about it ALL with a great group of like-minded online business owners by requesting to join Entrepreneurial Connections Movement today: https://www.facebook.com/groups/485712388288047/
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Here is your permission slip!!
Your USP can connect PASSION + PROFESSION!
Start talking about it regularly. My Sell Like a Mutha’ students know that I call this Anchor Content … come forth with your FULL TRUTH…
Whether it’s a regular blog post, live stream, or podcast … share what you stand for and believe in AS WELL AS what you do for a living.
Believe it or not, this is important in why people buy.
Do the exercise I talk you through and share:
–> What is YOUR USP?
There will be a prompt to SHARE it in the group this week!!
Request to join the free community now while we are still accepting new community members: https://www.facebook.com/groups/485712388288047/
22 Responses
Yes! All I see is other bookkeepers…
Candie Conat riiiiight!!! We all see our own unique newsfeed custom designed to us
LOL….you know I have said that to myself…and still do…even though I know I shouldn’t, haha.
Candie Conat we ALL have!!
Haha I got the paper before you even said to 🙂 I KNEW you were going to say “get the paper”.
Candie Conat ha ha!! I love it
Flip The Script
Candie Conat yessssss!!
#unsalted
Candie Conat yesssss #unsalted
Candie Conat love that #unsalted!!
One of my fave exercises, thank you for the reminder!!!
Candie Conat yay!! I’m so glad!!
Yes, why doesn’t the Facebook algorithm kick us out of our bubble?
Marty Kendrick McIntyre I know right?
Renee Hribar if they did, we wouldn’t feel safe and we’d leave their platform.
Flip the script!
Passion meets Profession
Fara O’Neal Grim thank you!
this is exactly what I was talking about to myself, today and many yesturdays
Usp